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Community Session (Friday, June 11) Digital Ads


cbarcoe
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Vendasta's Digital Ads offerings have seen some major changes in the last 6 months.

With Google Ads: Quick Launch released just a few weeks ago, and Digital Ads: Campaign released a few months ago (not to mention Digital Ads: Creative), there's a lot is going on.

Digital Ads Services Manager, Nicky Duncan, and Marketing Operations Manager, Lukaa Jasem, will join us this Friday, June 11, to discuss the new offerings, answer your digital ads product-related questions, and walk through a quick ordering demo.

Register here:

  https://vendasta.zoom.us/meeting/register/tJMuc-GtpzMoGt3z3JEwIcW7Ifa3sUP8jYQW

Friday, June 11 12:30pm - 1:30pm, EST (US) (GMT -4)

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cbarcoe
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Thanks to Lukaa and Nicky for a fantastic Community Session on our new digital ad offerings last Friday! They have kindly shared their slides below. 

 

You can check out the recording here: https://academy.conquerlocal.com/videos/watch/new-digital-ads-offerings/

 

cbarcoe
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Here are the answers to the questions that we didn't get to in last week's Community Session on Digital Ads. 

  1. With quick launch, can you designate the actual "conversion" you want to track? i.e. Calls, Form Fills, or Ecommerce Purchases.
    Yes, you can. If we create the landing page a call tracking number and lead form will be on the page. If we are using the client’s website we will require a GTM code to be placed so we can track conversions on our end.

  2. Can you pause a Quick launch campaign after the 90 threshold has been met?
    Campaigns can be scheduled to end at the end of 90 days, however, this will need to align with the campaign cycle as we do not terminate campaigns in the middle of a campaign cycle. Additionally, the products will need to be canceled on Partner Center as these are monthly recurring. If you wish to re-start a campaign, the products will just need to be re-ordered, as there is no setup fee the team will be able to get the campaign live quickly.

  3.  Quick Launch;
    - Where is the landing page hosted?

    We use Google Domains for hosting.